hothentic
Hospitality intelligence, shaped by experience

See the signal.
Move before the market.

Hothentic helps hotels turn operational complexity into confident action—combining hospitality expertise, performance intelligence, and technology designed around the way hotel teams work.

BUILT ACROSSOperationsStrategyDataTechnology
RB
Daily executive pulse▦ Pine Cliffs Hotel⌄▣ July 2026⌄
MTDYTDEUR⌄
InsightPMS · Month to date · Live
Strong signal

Demand is accelerating — RevPAR is behind STLY

Pickup is accelerating (+22 rooms in the last 24h) while occupancy stands at 82%. Watch soft dates closely.

↘ RevPAR -6.0%↗ Pickup +22 rooms↗ Occupancy 82%
▱ Room nights↗ +5.7%
4,708vs STLY +255
Pickup 1 day+23
Gross operating
revenue
€5.19mΔ Budget+€357kΔ Forecast+€24k
Rooms
€1.25mMargin79.4%Δ Budget+€35k
Food & beverage
€2.82mMargin32.9%Δ Budget-€11k
Other departments
€1.13mMargin28.6%Δ Budget+€19k

Room performance

MTDYTDΔ%
METRICACT / FCSTΔ FCSTΔ BUD
▱   KPIs
Occupancy87.2%+1.0 pts+4.0 pts
Average room rate419.7+1.2-7.7
RevPAR365.8+5.4-6.7
Room revenue2.46m+35k+2.1%

Segmentation

Room nightsOcc%ADRRevPAR
Total5,160-24
Transient3,667-20
Group1,359-4
Other1340
5,160room nights
1,4741,202702288
Live dataActual through Jul 14Forecast through Jul 31Source-backed intelligence
Hothentic

Built by hoteliers,
for hoteliers.

Thirty years inside hotel operations, finance, and data intelligence taught us one thing: more data does not automatically create better decisions.

Our team has led and built business-intelligence platforms at Starwood, Radisson, and Accor. We have seen what hotel teams open every morning, what gets ignored, and what remains painfully difficult to understand. Hothentic exists to close that gap.

30Years inside hospitality
1,350+Hotels at our largest deployment
5Global brands served

“We know which insights hotel teams actually use—and which ones never get opened.”

THE HOTHENTIC TEAM · BRUSSELS & LISBON
What we bring together

Hospitality expertise.
Connected end to end.

Performance improves when operational reality, commercial ambition, and technology move as one. Hothentic connects those disciplines around the decisions hotel teams make every day.

01

Hotel operations

We understand the rhythm behind every result—from the daily realities of a property to the complexity of an international portfolio.

02

Performance intelligence

We translate finance, commercial, and operational data into a shared view of what is happening, why it matters, and where to act.

03

Technology & transformation

We design systems around human behaviour, creating tools teams return to because they make the next decision clearer.

One company · Four ways to create value

More than a platform.
A hospitality intelligence ecosystem.

01

Consulting

Performance strategy, operating models, and transformation grounded in hotel reality.

ADVISE
02

Insights

Research, benchmarks, and practical intelligence for a market that never stands still.

UNDERSTAND
03

Bird

Technology that turns fragmented hotel data into one clear, actionable direction.

ACT
04

Network

A connected community of hospitality leaders, operators, and specialist expertise.

CONNECT

Operating, advising, and building revealed the same challenge everywhere: hotel teams had more data, but not more clarity. That is why we built Bird.

The people behind Hothentic

Hospitality minds.
Technology builders.

A small, focused team bringing operational experience and product thinking together.

Rudolf Brink, Founder and Managing Director
01

Rudolf Brink

Founder & Managing Director

Josephine, Revenue Management
02

Josephine

Revenue Management

Dede, Developer
03

Dede

Developer

Mathys, Junior Developer
04

Mathys

Junior Developer

From Hothentic to Bird

Decades of hotel intelligence,
built into one clear platform.

Bird is the operating intelligence platform we wished hotel teams had all along: one place where operations, finance, planning, and market context become a clear next move.

MEET BIRD · BY HOTHENTIC
Bird in action

See performance.
Understand the whole picture.

Bird connects operational KPIs, revenue, profitability, forecasts, and budgets across month-to-date, year-to-date, and full-year views.

BIRD · PERFORMANCE VIEW
MTDYTDFULL YEAR
CONNECTED
✦ BIRD INSIGHT

Revenue is ahead of plan.
Profit is not moving at the same pace.

Occupancy and ADR are creating a positive topline variance, while departmental costs are absorbing part of the gain.

HIGH CONFIDENCE · UPDATED JUST NOW
01 · OPERATIONS87.2%Occupancy
+1.0 pt
02 · REVENUE€7.8mHotel revenue
+€228k
03 · PROFITABILITY€3.3mGross operating profit
-€64k
ACTUALFORECASTBUDGETLAST YEARONE OPERATING NARRATIVE
CONNECTED PERFORMANCEOperations · Revenue · Profitability
One source of operational truth

Your hotel generates thousands of data points.
Bird turns them into one clear direction.

01
Intelligence

From numbers
to next moves.

Bird continuously reads performance across your systems, surfaces the shift behind the metric, and gives teams a shared, actionable narrative.

  • AI-generated daily commentary
  • Pickup and pace detection
  • PMS, finance and market context
Live signal Strong
DEMAND · JUL 14, 09:42

Weekend demand is moving faster than your comp set.

Rates remain 8% below the market median while pickup has accelerated for three consecutive days.

YOUR ADR€418
COMP MEDIAN€454
OPPORTUNITY+8.6%
A complete view

Every perspective.
One rhythm.

Bird brings the full hotel operation into focus, from today’s pickup to the year-end forecast.

01 / OPERATIONS

Know what changed today.

Occupancy, ADR, RevPAR, segmentation and pace—connected and explained.

Explore operations →
02 / FINANCE

See performance in context.

Actual, budget and forecast comparisons across every department and period.

Explore finance →
03 / MARKET

Stay ahead of the comp set.

Live rate intelligence and positioning that reveals revenue opportunities sooner.

Explore market →
How Bird works

From fragmented systems
to one daily rhythm.

Bird sits above your hotel technology stack. It standardises the numbers, compares every relevant scenario and converts the result into a clear operating narrative—without replacing the systems your teams already use.

01

Connect

Bring together PMS, finance, budgeting and rate-shopper data across one hotel or an entire portfolio.

PMS · P&L · BUDGET · MARKET
02

Understand

Bird normalises metrics and compares actuals with forecast, budget, last year and pickup history.

MTD · YTD · FY · VARIANCE
03

Prioritise

Signals are ranked by urgency and commercial impact, so attention goes where it creates value.

AI INSIGHTS · ALERTS · ACTIONS
04

Act together

Every team works from the same scorecard, commentary and source-backed performance view.

GM · REVENUE · FINANCE · OPS
Built for hotel reality

Depth when you need it.
Clarity when you don’t.

Move from a portfolio signal to the account, segment, day or competitor behind it—without losing the context of the decision.

01 / SCORECARD

A morning briefing that already knows the questions.

Start with the few shifts that matter: room nights, pickup, occupancy, ADR, RevPAR, department revenue and margin. Bird explains the movement and preserves the underlying evidence.

  • MTD and YTD operating views
  • Actual, forecast, budget and STLY variance
  • Hotel, cluster and portfolio selection
  • Shareable, screenshot-ready widgets
02 / FINANCE

See the P&L as an operating story.

Understand where revenue, payroll, expenses and profit are moving—across rooms, F&B, spa and every operated department.

  • P&L and GOP summaries
  • Department and account drill-down
  • MTD, YTD and full-year scenarios
  • GM comments and variance analysis
03 / REVENUE

Read demand before it becomes history.

Track pickup and pace by segment, spot soft dates, and compare your public positioning against the competitive set.

  • 1, 7 and 30-day pickup
  • Segment and channel mix
  • Booking.com rate trends
  • Competitive-set week view
04 / FORECASTING & PLANNING

Plan the full revenue picture—not rooms in isolation.

Build a connected outlook across rooms, food and beverage, spa, events and other operated revenue. Bird keeps every planning horizon aligned while showing the assumptions and variances behind the forecast.

  • Daily, monthly and full-year revenue forecasting
  • Rooms, F&B and operated-department planning
  • Occupancy, ADR, RevPAR, volume and revenue drivers
  • Actual, forecast, budget and last-year scenarios
  • Property, cluster and portfolio consolidation
05 / WORKFORCE & PRODUCTIVITY

Connect time, labour and output in one operating view.

Understand how workforce deployment follows business volume. Bird brings labour hours, payroll and operational output together so teams can track productivity without separating people data from hotel performance.

  • Headcount, FTE and worked-hours reporting
  • Labour hours and payroll by hotel and department
  • Revenue and payroll cost per worked hour
  • Rooms, covers and output per labour hour
  • Productivity index versus budget, forecast and last year
06 / BIRD STUDIO

Build the view your operation actually needs.

Compose scorecards from real Bird widgets, arrange them around each team’s priorities, and publish a consistent performance view without rebuilding reports by hand.

  • Drag-and-drop widget library
  • Operational, finance and revenue components
  • Live canvas preview and composition
  • Reusable scorecards for every audience
Today’s briefingTuesday · 08:30
ROOM DEMANDPickup accelerated+22
RATE POSITIONBelow comp median-8%
F&B MARGINAbove monthly budget+2.4
30-DAY OUTLOOK
One truth, every team

Built for the people
running the hotel.

GENERAL MANAGER

Start the day with the whole story.

See the commercial, operational and financial picture without assembling it from five reports.

REVENUE

Find the dates that need a decision.

Connect pace, pickup, segment mix and competitor pricing before the opportunity closes.

FINANCE

Explain variance, not just report it.

Trace performance from headline profit to department, account and operating driver.

OWNERSHIP

Compare hotels on common ground.

Move from portfolio overview to property detail with consistent KPIs and scenarios.

148performance indicators monitored
4core disciplines in one view
1shared version of the truth

Less time assembling reports.
More time improving performance.

Questions, answered

What teams ask
before take-off.

Does Bird replace our PMS or finance system?+

No. Bird connects the systems you already trust and creates a consistent intelligence layer above them. Your source systems remain the systems of record.

Can Bird work across multiple hotels?+

Yes. Teams can select an individual hotel, cluster or portfolio while keeping metrics and comparison logic consistent.

What can we compare performance against?+

Bird supports actual, forecast, budget, last year, same-time-last-year and multiple pickup windows, across MTD, YTD and full-year views.

Can reports reflect how our organisation works?+

Yes. Scorecards can be composed from reusable widgets and aligned to the reporting rhythm, scenarios and KPIs relevant to your teams.

“The best hotel teams don’t need more dashboards.
They need a better point of view.”

b
Ready when you are

Give your team
a higher point of view.

See what Bird can reveal about your hotel.

Book your Bird demo
×
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Let’s look at your hotel’s performance together.

Tell us a little about your operation. We’ll contact you personally to arrange a focused introduction to Bird.

One clear conversation.
No sales theatre.

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